Monday, December 10, 2007

Design Guy, Episode 15, Flow vs. Edit

Download Episode 15

Flow vs. Edit

Design guy here, welcome to the show. This is the program that explores timeless principles of design and explains them simply. If you're just joining us, our motto here is "Principles First." Or to quote Ralph Waldo Emerson, "If you learn only methods, you'll be tied to your methods. But if you learn principles, you can devise your own methods." Which is why we don't spend time on specific software tips or methods. Now, there are excellent shows that cover those things, and, of course, we all need to keep up our technical knowledge up to date, but it's out of scope for this program, where are goal is to offer information that doesn't change. And that's why we emphasize the timeless principles - because can safely commit them to long term memory.

Now, we're in the midst of a series on creativity, with the most recent shows focusing on the creative mind. In the last show, we introduced the subject of left brain / right brain theory. And while scientists today have a more nuanced understanding of all of this than was popularly presented in the past, the model still stands as a good metaphor for the mental dynamics we experience in our creativity. We also pointed out some similarities to Freud's teaching about the id, ego, and superego.(1) And we melded it all together to say that there's a side of us that acts like an inner critic or adult. We can liken this to Freud's ego and superego, and we can also liken it to the logical left hemishphere. This is the analytical part of us that complements and sometimes conflicts with the creative side of us, or the inner child, as represented by the right side of the brain, or the unconscious id. I'm mixing up these overlapping theories a bit to reinforce the point that these dynamics really exist. Which is that we need to recognize that there's a left and right brain dynamic, a rational and emotional side, logic and feelings, intellect and intuition. And in the case of creativity, they've go to be coordinated rather than conflicted.

So, we said that we've got a part of us that want to run with reckless abandon and create - that inner wild child or right side of the brain. The part of us that can be very productive. And we said that we ought to just allow it to do so, as much as we can. We may generate a lot of crazy stuff that we'll need to rein in later, but at least we're laying down a lot of raw material. We're starting to manifest the raw material that our unconsious mind has been working on. And by laying it down in a frenzied rush, we're quickly giving ourselves physical material to play with and shape and structure.

Writers tend to think of this process as two modes of production. The first mode, which we've just described is called "Flow." And, like the word suggests, we allow our ideas to spill out of us for a while, so that we can get a complete, if imperfect, set of thoughts down. If we're designers, we'll be playing with type and color or other elements, until things start to take shape. If we're writers, we making a mad dash to the end of our first version of a manuscript. And since, we're unleashing that inner, crazy child, we know up front that we're going to throw down a lot of material, only to throw it out later. But, as I mentioned a couple of episodes ago in a somewhat different context, this is when we should be thinking quantity first, not quality. We've got to fill the bucket before we can skim off the cream. There will be time later to subject this material to critical thought and fix it, but for now, we can allow ourselves to let it flow, without any concern to who is going to see this hodge podge we're creating.

And this bring us to our second mode, which is "Edit". The part of us that wants to nitpick and criticize, and immediately set to fixing things is that logical, rational, analytical part of us, which we associate with the left brain. This is that super-ego, or finger wagging inner adult. This is what writers tend to think of as the inner critic or Editor. The key to productivity is knowing when to gag this inner critic. When to tell him to shut up. When to ignore him or put duct tape on his mouth or lock him up in the closet. If we can allow ourselves to be in "Flow" mode until we get a version of whatever we're working on down, then we'll supply ourselves with plenty of fodder for that inner critic to work with later. And we need this inner critic. We want to have polished work. We want to subject our early drafts to scrutiny. We want to revise our work in light of all of the design principles that we've taken the trouble to learnn about. But we need to suspend that "Edit" mode in order to get something down on the page first. Otherwise, we'll be afraid to make a move, we'll be paralyzed by the voice of that inner critic.

Now, the separation between these modes will tend to characterize your personal work habits or style of production. If you can discipline yourself to tear off a crazy first version before going in to edit mode, you may tend to finish faster. If you revert between flow and edit very rapidly, you'll tend to go slower. The writer, Dean Koontz,(2) admits to being one of those writers who has to perfect one sentence, one paragraph, one page at a time, before moving on to the next. He doesn't revisit those pages much, because he's done. He's flowed and edited almost simultaneously. They're not really distinct and separate modes to someone like this. Other writers and creatives tend to be able to get that wild, unruly draft down without a lot of interruption from the inner critic, and then fix it in later passes. In my own experience, I find that my habits change depending on the nature of the project and mood. But I do find it helpful to be aware of this left brain / right brain model, this flow and edit model, because I can remind myself to work a little less inhibited for a while, knowing I can fix it later. And with this awareness of flow versus edit in mind, I hope you'll be helped also, as you strategically muzzle your inner critic and let the ideas flow.

Well that'll do for today. As usual, I'll have show notes at my webpage, which is located at designguyshow.blogspot.com. Music is by kcentricity.com. I thank you again for tuning in, and hope to have back next time.

References

1. http://psychology.about.com/od/theoriesofpersonality/a/personalityelem.htm

2. http://www.deankoontz.com/

Wednesday, November 21, 2007

Design Guy, Episode 14, The Mind at Odds

Download Episode 14

Design Guy here, welcome to the show. This is the program that explores timeless principles of design and explains them simply.

We're talking about the creative process. The last couple of shows, we gave attention to the creative mind. We spoke about the mental patnership of our conscious and unconscious levels of awareness, and also about the priority of loosening up and having fun. Along these lines, we reasoned that if creativity is the mind at play with materials it loves, then we need to seek out ways to have fun. First, as a means of conditioning ours minds for idea-production, and, second, as a way to noodle around and to sandbox our project and uncover possibilities. Creative play allows us to wrap our heads around the subject matter and continue to feed those mental partners.

Today, we'll speak some more about the creative mind by introducing some related concepts.

Now, most of us have heard at least a little bit about the whole left brain vs. right brain thing. This is a theory or model that says that there are differences in cognition between the left and right hemispheres of our brains. And, in fact, there is a physical separation, called the longitudinal fissure, if we must know, which creates two hemispheres, joined together by the corpus callosum. And this accounts for that walnut-like appearance, where we plainly see two halves making up the whole. And while they're physically very similar in appearance, ostensibly just mirror images of each other, they've actually got some distinct functions. And so we've come to associate the hemishperes with different mental tasks. This is called lateralization. And it tells us that mental tasks are not shared equally, but that they're handled by one hemisphere or the other, whereas others appear to be bi-lateral, or a shared.

But in keeping with the broad statements that have influenced creative theory, the left brain is said to be adept at logical, linear, analytical tasks, while the right brain is the hemisphere of creativity, intuition, the ability to discern shapes and patterns, among other things. When this mind model first came to the fore, it immediately became popular with creativity theorists because it seemed to provide a scientific explanation for the problems that artists and other creatives encounter. Popular books, like Betty Edwards's Drawing on The Right Side of the Brain, are good examples of teaching that's latched on to this concept, promising us methods to harness the hemispheres and control creativity.

It's safe to say that early presentations of the model are now considered somewhat quaint or overly broad in their simplicity and have since been updated with more nuanced explanations. But the basic idea is not in dispute.There are differences between the hemispheres. We know this from research and from brain scans and the study of stroke victims, and the like. So, for creatives, it's still useful to think in terms of left brain / right brain, at least as a helpful metaphor. It's a model that reminds us that there are complementary parts of our mind that we've got to coordinate, so that we minimize conflict, and so that we don't short circuit our productivity.

This hemisphere stuff is similar in some ways to that Freudian business about id, and ego, and super-ego, which says that ideas are produced by the unconscious id and then screened by the ego and superego. Our id or creative unconscious is like an uninhibited child within us, a source of raw creativity, akin to the creative, right hemisphere function. But it's counter-balanced by the rational, finger-wagging, "adult" part of us, which is more in line with that logical left brain function. Now, I've made a mixed up soup of these theories, but there is this bit of overlap. And our experience affirms the basic truth of it all. We get frustrated with our spouse for not being "spontaneous," always having to be the practical one. Or maybe we're the practical, logical one, carping about the other being frivolous and never planning for tomorrow. But even closer to home is that we've got this dialogue going on in our own heads. We hear two voices, debating whether to purchase that little "extra" or not. In our projects, it shows up as the paralysis of analysis stifling our creative impulses. Sometimes we even hear people who are hip to the theories say things like, "I'm very left brained," or "she's so right-brained."

But I think we can sort of meld these ideas together and use them like this: If there's a part of us that can be likened to a creative wild-child within us, then why not let it loose for a while and see what happens? If we're graphic designers, why not allow ourselves to lay down a lot of visual ideas all at once? If we're novelists, why not do that 60,000-word dash, never looking back, to a completed first draft? If we permit ourselves to loosen up and run in this way, we know we're going to produce a lot of material. So, how come we have so much trouble doing this? Why do we say, like Oscar Wilde, "I spent all morning putting in a comma, and all afternoon taking it out."? The answer should be obvious by now. It's because we're short circuting ourselves. That inner child is being silenced by the inner adult, whose motto apparently is "children should be seen and not heard." Or we've got the left brain conflicting with the right brain. The id doing battle with the super ego. Pick your metaphor.

To quote Anne Lamott, "The first draft is the child's draft, where you let it all pour out and then let it romp all over the place, knowing that no one is going to see it and that you can shape it later. You just let this childlike part of you channel whatever voices and visions come through and onto the page. If one of the characters wants to say, 'Well, so what, Mr. Poopy Pants?," you let her. No one is going to see it. If the kid wants to get into really sentimental, weepy, emotional territory, you let him. Just get it all down on paper, because there may be something great in those six crazy pages that you would have never gotten by more rational, grown up means.

Likewise, as a designer, you want to loosen up and have fun, as we suggested in the last episode. Adopt the attitude, "It doesn't matter, I'm just playing," and noodle around. Let yourself go. Ban thoughts of "But this isn't any good" before you cripple yourself with your own logic.

But we'll pick up on more of this subject in the next show. If you'd like to check out some of the references I made today, please look up the shownotes at designguyshow.blogspot.com, where I've included hyperlinked footnotes. Music is by kcentricity.com. Thanks again for listening. I look forward to having you back next time.

References

(In the interest of time, I've posted the transcript only. Hyperlinked footnotes coming soon.)